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The Infinite Asset: Managing Brands to Build New Value
By :
Sam Hill, Chris Lederer and Kevin Lane Keller
Publisher : Harvard Business Review Press
Pages : 238 pages Pages
Binding :HARDCOVER
MRP : 1,200.00
@LSNet : 1,044.00
Strategic Brand Management
By :
Kevin Lane Keller
Publisher : Eastern Economy Edition
Pages : 692 pages Pages
Binding :PAPERBACK
MRP : 550.00
@LSNet : 401.00
Strategic Brand Management
By :
Kevin Lane Keller
Publisher :Pearson Education India
Pages :752 pages Pages
Binding :PAPERBACK
MRP : 799.00
@LSNet : 735.00
Framework for Marketing Management
By :
Philip Kotler and Kevin Lane Keller
Publisher :Pearson
Pages :384 Pages
Binding :Paperback
MRP : 325.00
@LSNet : 250.00
Best Practice Cases in Branding
By :
Kevin Keller and Kevin Lane Keller
Publisher :Pearson
Pages :382 Pages
Binding :Paperback
MRP : 450.00
@LSNet : 333.00
A Framework for Marketing Management 4th Edition
By :
Philip Kotler and Kevin Lane Keller
Publisher :Pearson
Pages :384 Pages Pages
Binding :Paperback
MRP : 520.00
@LSNet : 390.00
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