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ISBN
:
9781422103357
Publisher
:
Harvard Business School Press
Subject
:
Business & Management
Binding
:
Hardcover
Pages
:
219
Year
:
2007
₹
2299.0
₹
1678.0
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View DetailsDescription
Do your salespeople feel under extreme pressure to retain accounts or gain new business at any cost? If so, you may be leaving big money on the table. Consider the integrated-circuit supplier representative who lost $500,000 of potential profit on a single transaction, just to win a deal that he would have closed anyway at the higher price.
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