Scenario Thinking: Practical Approaches to the Future

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Scenarios are a widely used approach to aid strategic analysis. An innovative guide to new methods in scenario thinking, this book presents a detailed step-by-step account of the x201C;intuitive logicsx201D; method for developing and using scenarios within organizations. The authors detail a range of methodological innovations and show how to apply the most relevant technique to a particular situation. The approach is based on a mix of both high-level research and top-level consultancy experience. The book focuses on the demonstration and illustration of practical steps in scenario development processes.Scenario Thinking describes the logical bases of a range of scenario methods and provides detailed x2018;road mapsx2019; on how to implement them x2013; together with practical examples of their application. The authors review the strengths and weaknesses of each method and detail the time and material resources that each method requires, providing a comprehensive overview of the most useful and successful methods at your organizationx2019;s disposal.