How to Prepare a Business Plan 5th/ed

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A good business plan should impress potential financial backers by clarifying aims, providing a blueprint for the future of your company and a benchmark against which to measure growth. This fully updated fifth edition of How to Prepare a Business Plan explains the whole process in accessible language, including guidance on Producing cash flow forecasts and sample business plans •Expanding a business • Planning the borrowing • Monitoring business progress The author introduces several small businesses as case studies, analyzing their business plans, monitoring their progress and discussing their problems. Whether you are looking to start up or expand, this practical advice will help you to prepare a plan that is tailored to the requirements of your business - one that will get you the financial backing you need.About Author:S Edward Blackwell is a consultant on small business affairs. A former accountant, he ran his own business for many years, and so is well placed to offer advice. He is the author of several Kogan Page books. How to Prepare a Business Plan is his best-known title and has, since its first edition, been translated into several languages.