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ISBN
:
9789387432307
Publisher
:
Tata Macgraw Hill
Subject
:
Others
Binding
:
Paperback
Pages
:
592
Year
:
2017
₹
825.0
₹
717.0
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View DetailsDescription
Business and Society, 14e is designed to be a required textbook for courses on Business and Society; Business, Government & Society; Corporate Social Responsibility, Business Ethics and Corporate Social Responsibility. The text focuses on the role of business in society and contemporary issues in business. This edition articulates the view that in a global community, where traditional buffers no longer protect business from external change, managers can create strategies that integrate stakeholder interests, respect personal values, support community development, and are implemented fairly. Most important, businesses can achieve these goals while also being economically successful. May be the only way to achieve economic success over the long term.
Author Biography
Anne Lawrence, San Jose State University, USA James Weber, Duquesne University, USA
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